MoodFire
For employers, universities and colleges
MoodFire gives your team or your students practical, gentle tools for the hard moments. Private by design, so what people share stays theirs. Start with a small, low-risk pilot.
Founding partner pilot programme. Places are limited. In the US? See the US page.
01 · Why it matters
At work and on campus, stress rarely shows. It turns up as a hard Tuesday night, a deadline or a meeting that won’t leave your head.
Employers
Sources: Deloitte, Mental health and employers, 2024. WHO and ILO, 2022.
Universities and colleges
Sources: King’s College London and TASO, 2023. Healthy Minds Study, 2024/25. Cibyl, 2025.
02 · The gap
Most wellbeing apps feel like another thing to fail at. MoodFire doesn’t.
03 · The tools
A daily companion for the hard moments. Not a feed. Not a chatbot. Short, simple tools you can open in the moment, on iPhone, Android, Apple Watch and Wear OS.
A quiet daily mood note.
CBT-based steps, one thought at a time.
Ninety seconds. Whenever you’re ready.
Five senses. Back to the room.
Bilateral audio for the slow drift down.
Three small things, noticed.
No engagement tricks. No streak shaming. No ads.
04 · Private by design
Private for them. Reassuring for you.
05 · How it works
Start with one team, faculty or hall, or your whole organisation.
They download MoodFire and unlock full access with a code.
Admins see anonymised, aggregate engagement only. Never names.
An opt-in, always-aggregate read on how people are doing.
Prefer a lighter touch? We also offer bulk-discounted access that people subscribe to themselves.
06 · Measuring success
A simple, aggregate read on how your people are doing. Never an individual’s data.
How many of your people use MoodFire each month, as a share of sponsored seats.
Average check-ins and tool sessions per active person each week.
Aggregate movement in recognised wellbeing measures, against each person’s own starting point.
Week-on-week return rate, and how steadily people keep their streaks.
All figures are aggregate and anonymised. Small groups are suppressed so no individual can be identified.
07 · Where we fit
MoodFire sits alongside the support you already offer. It doesn’t replace it, and it isn’t a crisis service.
08 · Getting started
How MoodFire becomes part of what you offer. We aim to have a pilot live within a few weeks.
A short call to learn about your people, your wellbeing team and your goals.
Together
Agree the cohort, length, success measures, simple data terms and safeguarding fit.
Together
We provision seats, generate redeem codes and set up reporting and signposting.
MoodFire
A co-branded launch through your intranet, students’ union, portal or tutors: what it is, how privacy works and the code.
You
Staff or students download MoodFire, redeem their code and set a private baseline.
Your people
Gentle adoption nudges at the right moments, such as welcome week or exams, plus an aggregate report each month.
MoodFire and you
Review the pilot together and decide how to roll out wider.
Together
09 · The pilot
Employers
See how MoodFire lands with real people before you decide anything bigger.
Universities and colleges
Welcome week to exams, with nudges timed to the moments students find hardest.
Founding partner programme · limited places
Universities: the pilot is free for a small number of founding partner universities. See the university pilot.
10 · Partner decks
Everything on this page in a short deck you can forward to your team.
For HR, people and wellbeing leads. Why it matters, how it works and the pilot.
For student services and wellbeing teams. Why it matters, how it works and the pilot.
Also for Ireland, Australia and New Zealand:
Let’s talk
Tell us a little about your organisation. We read every message and reply personally.